Opencare is on a mission to untangle healthcare. We believe that preventive care is the best path to optimal health, so we work hard to make the patient experience as transparent, convenient, and comfortable as possible. Today, we are focused on connecting patients to exceptional dental care, which means only recommending the top 10% of dentists in the city. At every step of the patient journey -- from personalizing the initial search, to making it effortless to book appointments online, to ensuring the actual visit is as enjoyable as possible -- we make sure patients are properly cared for throughout the entire process.
We’re a team of “A” players that puts culture first. https://www.opencare.com/culture/
We’re the fastest growing healthcare discovery platform in North America, with over 160,000 healthcare providers
The company is founded by serial entrepreneurs who have built and sold multiple companies.
Patients love Opencare, giving us a net promoter score higher than their iPhone and Netflix
Funded by top-tier US venture firms and angels (8VC, ff VC, Real Ventures, Collaborative Fund, and more).
Opencare is hiring a Growth Marketing Manager to develop and execute offline marketing programs to support our growth in major cities across North America. This is an exciting opportunity for someone with a proven track record in performance-driven offline marketing to establish offline channels as a critical part of our marketing strategy.
More about the role
Your primary responsibility will be to drive profitable new patients to Opencare through paid offline channels;
You will work together with the Growth Manager to develop a comprehensive local offline strategy.
You will manage all aspects of the offline experiment roadmap and aggressively test a wide range of concepts across offline channels including direct mail, radio, OOH, and TV
You will build and manage vendor/agency relationships, ensuring delivery of business goals;
You will analyze large data sets to uncover opportunities for optimization and growth; and
You will present key findings and future plans to key internal stakeholders;
You have at least 5 years of marketing experience with at least 2 years specifically running data-driven offline campaigns (i.e. direct mail, radio, TV, and OOH)
You have experience working with media and creative agencies to plan and buy offline media;
You have a proven track record of hitting aggressive performance targets;
You have a deep curiosity for brand building;
You have a knack for finding solutions to unsolvable problems;
You naturally come up with creative ideas that no one else considers;
You thrive on change and love working in a fast and growing environment;
You are hungry to continue growing as a marketer, and you have a plan for how to do it;
You are an extremely effective written and verbal communicator;
You have experience in brand marketing;
You have an intermediate knowledge of SQL;
You have worked closely on projects with PMs, designers, and engineers;
At Opencare, you'll have:
Limitless personal growth - we pay for conferences and training, set you up with mentors in Silicon Valley, organize and host tech and digital health events, and more.
Equity options - everyone who works at Opencare owns a part of Opencare.
Competitive compensation - we don’t want you to worry about your bills, we’d rather you focus on changing the world.
Full health benefits - dental, vision, prescription drugs, massage. We'll hook you up with the best health providers.
Shiny new equipment - get the tools you need to be at the top of your performance.
Unlimited vacations & sick days - we work really hard, but we also make sure we have time to recharge.
Healthy snacks and relaxing drinks - snack bar and fridge full of healthy snacks to keep you charged throughout the day, as well as some adult beverages to unwind at the end
Fun team environment - we share a passion for our work and also know how to have fun (office scooters, ping pong table, foosball, Jays & TFC games, team offsites, etc.)
Great downtown location - we have a spacious, open-concept office right at Portland & Adelaide
We’re looking for extraordinary individuals with a passion to make a difference, and the determination to make it happen.